The City of Victoria is moving forward with plans to spend $152,000 over three years to add signs to improve visitors’ and residents’ ability to navigate the downtown core.

As part of the city’s new wayfinding strategy, a number of signs and maps will be installed in the downtown core, at bus shelters, on transit poles, in parkades and over street signs, to make it easier for residents and tourists to navigate from major tourist destinations to the other, beginnning with phase one.

Phase one, which is expected to begin this year, includes the installation of 22 signs and maps at a cost of $152,000 ($25,000 of which will be provided as part of upgrades to the David Foster Harbour Pathway program. Phase two includes the installation of 26 signs in surrounding neighbourhood hubs at an estimated cost of $102,000, and phase three includes signs and integrated transit shelter signage at 63 other parts of the city.

The city does not currently have a wayfinding strategy, resulting in the “proliferation and clutter of signage and other information elements that detract from the legibility and functionality of wayfinding system elements and also detracts from the visual quailty of the public realm,” according to a staff report.

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